Marketing that builds something real
Harlowe works with two types of clients. CPG and DTC brands that need a lifecycle and retention system built properly; and early-stage companies that need a senior marketing lead without the full-time cost.
Two ways to work together
Lifecycle Marketing
For established CPG and DTC brands generating $500K–$5M in annual revenue that need a post-purchase and retention system built properly.
You have customers coming in. The problem is they are not coming back. Harlowe designs the lifecycle system that fixes that; in four weeks, with implementation-ready deliverables your team can own.
Starting at $7,000 USD*. One-time engagement.
*Scope may vary
Fractional Marketing
For seed and early-stage companies that need a senior marketing lead without the full-time cost.
You have traction. What you need now is someone to build the marketing function (strategy, execution, campaigns, and systems) without hiring a full-time team you are not ready for yet.
Retainers from $2,500 USD/month.
Harlowe was founded by Annabel Okeya, a senior marketer and founder with 10+ years building marketing programs across B2B and e-commerce.
I have founded and scaled my own consumer brands, and built integrated marketing programs at scale across events, email, paid, content, and brand.
I started Harlowe because I kept seeing the same two problems: CPG brands leaving retention revenue on the table, and early-stage companies asking founders to do marketing they should not have to do themselves.
Harlowe exists to solve both.
Built by someone who has done this from both sides
Ready to build something?
Whether you are a CPG brand ready to fix retention or an early-stage company that needs a marketing lead, the first step is the same.